Amanda Hamilton Interior Design’s Launch Event for Palette Archives
The Palette Archives Brand Activation
The Birth of an Innovative Idea
The idea for Palette Archives has been marinating with creator Amanda Hamilton for a while as she was looking for a way to help more of her clients create their dream designs. She found herself immersed in a book called Mavericks at Work: Why the Most Original Minds in Business Win by William C. Taylor and Polly G. LaBarre. This was the first book to document how unconventional businesses are changing the way things are doing in our world and provides new approaches, strategies, and outlooks, as well as better ways to compete, lead, and succeed in our twenty-first century market place. Amanda saw Palette Archives as a way to change the interior design industry by becoming the Uber of Interior design. While this was the major starting point she is continually inspired by the books and podcasts she listen’s to as well as the deep dive conversations she has with her peers and clients, molding and shaping the Palette Archives we were presented with today.
What is Palette Archives?
Palette Archives is essentially an e-commerce website that provides designer curated pallets of finishings and materials that ship directly to your door. So this would be all your carpet, hardwood, paint, wallpaper, etc that is needed to renovate and design your personal space. This will start out as something that is geared towards residential and light commercial spaces, with expansion into larger commercial projects.
Planning this Brand Launch Event
Lana Rogers’ PR + Media Consulting team was brought in to bring life to this event. Her team of public relations consultants help companies looking to plan an event, build a brand or brand awareness, strategize that vision and build a delivery team.
Amanda’s team envisioned the entire event and came up with the concept. This is where Lana’s team came in to help with the execution, organization, and curation of all the vendors needed for the website launch. They also worked with Chane Neveling to create the launch video that was presented to Amanda’s eager crowd.
Accessing the Photos from the Palette Archives Launch Event
An online gallery of all the images will be available once they are finished. If you click on the link below you will be able to sign up to receive an email notification once the photos are ready. From the online gallery, you are able to download a free copy of the images, tag your favourite images, order prints and share the gallery with your family and friends. The gallery can be accessed via the link below. Photos are typically ready 10 to 14 days after an event.
Palette Archives Launch Event Photos Posted to Social Media
I have created a Facebook gallery of some of the best images and we will be sharing some of them to Instagram too. I invite you to visit your preferred stream and share your favourites with your family and friends.
Some of my Favourite Photos from the Palette Archives Launch Event
Palette Archives Event Credits
Date | 8.30.18
Amanda Hamilton Interior Design Event – Palette Archives
Venue – St. Louis Hotel Builiding
Planner – Lana Rogers | PR + Media Consulting
Caterer – Amanda Hamilton Interior Design Team
Balloons – Calgary Party 50
Drinks – Sugar Water Bar @sugarwater.bar
Entertainment – Kinfolk Deejays @kinfolkdeejays
Videography – Chane Neveling
Photography by Jeremy Martel
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